Welcome to the SEO Course by SoftHub — your all-in-one guide to mastering Search Engine Optimization (SEO). In today’s competitive digital landscape, knowing how to make your website rank on Google is one of the most valuable digital skills you can have.
Whether you want to boost your own website’s visibility, work as a freelance SEO specialist, or land a job in digital marketing, this course is designed to take you from beginner to expert — with real-world projects, up-to-date strategies, and practical tools.
Learn the exact techniques used by professionals to bring organic traffic, improve rankings, and increase conversions — without paying for ads.
Search Engine Optimization is no longer optional. With over 90% of online experiences starting with a search engine, SEO is a cornerstone of every successful digital strategy. If your website isn’t showing up in search results, you’re missing out on thousands of potential visitors, leads, and sales.
Here’s why SEO is a high-value skill:
✅ Organic traffic is free and converts better than paid traffic
✅ Long-term results – keep ranking long after your efforts
✅ Global demand for SEO experts and consultants
✅ Freelance, remote, and agency opportunities
✅ Works across industries – eCommerce, blogs, B2B, SaaS, services
Whether you’re a business owner, a blogger, a student, or a marketer, mastering SEO can unlock massive growth for you and your audience.
This course gives you a complete roadmap to SEO success, structured in simple, actionable modules. We break down complex SEO concepts into easy-to-understand steps — and help you apply them immediately to real websites.
What is SEO and why it matters in 2025
How search engines work (Google, Bing, YouTube)
Types of SEO: On-page, Off-page, Technical, and Local SEO
Understanding algorithms and ranking factors
How to find high-potential keywords
Tools like Google Keyword Planner, Ubersuggest, and SEMrush
Long-tail vs short-tail keywords
Keyword mapping for blog posts, services, and products
Optimizing titles, meta descriptions, and URLs
Keyword placement and content structuring
Image SEO, internal linking, and schema markup
Writing SEO-friendly blog posts and service pages
Understanding crawlability and indexability
Creating XML sitemaps and robots.txt
Page speed optimization with tools like PageSpeed Insights
Mobile responsiveness and Core Web Vitals
Importance of backlinks and domain authority
How to build high-quality backlinks (guest posting, HARO, directories)
Anchor text strategy and link relevance
Avoiding spammy link-building practices
Content clusters, topic authority, and pillar pages
Creating evergreen and trending content
Content calendar planning and optimization
Combining SEO with content marketing for long-term growth
Optimizing your GMB profile
Local citations and NAP consistency
Getting reviews and engaging with local audiences
Ranking in Google Maps & local search results
Using Google Analytics & Search Console for insights
SEO audit tools (Ahrefs, SEMrush, Screaming Frog)
Measuring rankings, clicks, and conversions
Creating SEO performance reports
Optimizing video titles, descriptions, and tags
YouTube algorithm basics
Embedding videos to improve dwell time
Using video content for better search rankings
Optimizing product pages, categories, and images
Managing duplicate content and pagination
SEO for WordPress, Shopify, Wix, and more
Monetizing your SEO traffic (ads, affiliates, sales)
How AI tools like ChatGPT affect search behavior
Creating AI-assisted SEO content responsibly
Voice search optimization and zero-click results
Staying ahead of Google’s algorithm changes
Choose a website or niche to optimize
Conduct full keyword research and SEO audit
Implement on-page and off-page SEO
Submit your project for feedback and certification
This course is built to help anyone who wants to understand and master SEO — whether you’re a complete beginner or someone with basic knowledge looking to go deeper.
Perfect for:
🔹 Digital marketing beginners who want to learn an essential skill
🔹 Freelancers and consultants who want to offer SEO services
🔹 Entrepreneurs and startups who want to grow organic traffic
🔹 Students building a career in digital marketing
🔹 Bloggers, influencers, and content creators who want to reach wider audiences
No technical background is required. We teach SEO in plain language and with full step-by-step guidance.
At SoftHub, we don’t just teach SEO — we teach how to apply it in the real world. Our training is built around hands-on learning, real examples, and industry-relevant strategies.
Here’s what makes our SEO course stand out:
We teach the latest best practices that work now — not outdated tricks. You’ll be using the same strategies top marketers use.
Every module includes tasks, audits, and assignments. By the end, you’ll have optimized an actual website.
Our instructors are experienced SEO professionals who’ve ranked hundreds of websites and worked across industries.
Earn a globally recognized SEO certificate that proves your skills and helps you land jobs or clients.
Enroll once, and access all future updates — stay current as SEO evolves.
We’ll walk you through real use of essential tools such as:
🔧 Google Search Console & Google Analytics
🔧 Ubersuggest / SEMrush / Ahrefs
🔧 Screaming Frog SEO Spider
🔧 Yoast SEO (for WordPress)
🔧 Google PageSpeed Insights & GTMetrix
🔧 Canva (for visual SEO)
You’ll use these tools hands-on throughout the course so you gain confidence using them in the real world.
🎥 Pre-recorded video lessons
📝 Assignments and quizzes
💬 Live Q&A sessions with instructors
📂 Downloadable resources (checklists, templates, SOPs)
6–8 weeks (recommended pace)
Self-paced with lifetime access
Once you complete the course and submit your final project, you’ll receive a SoftHub SEO Certification — a trusted credential you can proudly display on your resume, LinkedIn profile, or freelance proposals.
“I used what I learned in this course to take my blog from 300 to 4,000 monthly visitors in under 3 months!”
— Mehak R., Blogger
“As a freelancer, this course helped me start offering SEO services and double my income.”
— Pranav K., Freelancer
“The most actionable and easy-to-understand SEO course I’ve ever taken.”
— Kavya D., Marketing Intern
Organic traffic is powerful — and SEO is the key to unlocking it. Join the SoftHub SEO Course and take the fast track to building authority, visibility, and long-term results online.
👉 [Enroll Now]
👉 [Download Course Brochure]
👉 [Request a Free Demo]
👉 [Talk to an Advisor]
SoftHub — Practical, hands-on digital education built for the future.