Welcome to SoftHub’s E-Commerce Marketing Course – your ultimate destination to master the art and science of online selling. Whether you’re an aspiring entrepreneur, a business owner looking to scale online, or a digital marketing enthusiast, this course is your comprehensive roadmap to thriving in the ever-evolving world of e-commerce.
In today’s digital age, e-commerce is not just an option; it’s a necessity. The shift from traditional retail to online platforms is accelerating faster than ever. Consumers expect convenience, speed, and seamless experiences – and businesses must adapt to stay competitive. But building an online store isn’t enough. You need the skills to market, scale, and succeed. That’s where SoftHub comes in.
Our E-Commerce Marketing Course is designed to equip you with real-world strategies and hands-on skills to grow an e-commerce brand from scratch – or take an existing business to new heights.
This course is structured to take you from beginner to pro, no matter your current level. With up-to-date modules, industry insights, and practical assignments, you will learn how to:
Understand the E-Commerce Ecosystem
Learn about different e-commerce business models (B2C, B2B, D2C), marketplace vs. own platform, product niches, and customer behaviors.
Set Up Your Online Store
Step-by-step guidance on setting up a store using platforms like Shopify, WooCommerce, Wix, and BigCommerce. You’ll learn about domain selection, hosting, themes, and user experience design.
Product Research & Sourcing
Master techniques to identify trending and profitable products, analyze competition, and find reliable suppliers (dropshipping, wholesale, private labeling).
Branding & Content Strategy
Learn how to create a memorable brand, design high-converting product pages, write persuasive product descriptions, and develop a content marketing plan.
Search Engine Optimization (SEO)
Discover how to optimize your e-commerce store for search engines, use keyword research, on-page SEO, and technical strategies to drive organic traffic.
Paid Advertising & PPC Campaigns
Hands-on training with Google Ads, Meta (Facebook & Instagram) Ads, TikTok Ads, and other platforms to drive immediate traffic and sales.
Social Media Marketing
Build and execute a powerful social media strategy tailored for e-commerce. Learn how to engage your audience, run influencer campaigns, and grow your brand on Instagram, Pinterest, and more.
Email Marketing Automation
Learn how to build email lists, set up lead magnets, and create automated sequences to recover abandoned carts, upsell, and retain customers.
Analytics & Conversion Rate Optimization (CRO)
Understand user behavior using tools like Google Analytics, Hotjar, and Meta Pixel. Learn how to improve your site performance and increase your conversion rate.
Customer Retention & Loyalty
Strategies to enhance customer experience, build loyalty programs, and maximize lifetime customer value.
Marketplace Strategies
Selling on Amazon, eBay, Etsy – understand how to list products, optimize for search, manage reviews, and scale.
Dropshipping & Fulfillment Models
Learn the ins and outs of dropshipping, logistics, and working with third-party fulfillment services.
Aspiring Entrepreneurs looking to start their first online business.
Small Business Owners wanting to expand their physical store to digital platforms.
Marketing Professionals who want to add e-commerce expertise to their skill set.
Freelancers & Consultants aiming to offer e-commerce marketing as a service.
Students & Graduates interested in building a future-proof digital career.
At SoftHub, we believe in learning by doing. That’s why our course isn’t just theory—it’s deeply practical and result-driven. Here’s what sets us apart:
✅ Hands-On Projects – Apply every concept with real-world assignments and case studies.
✅ Live Q&A Sessions – Weekly live interactions with instructors and guest experts.
✅ Lifetime Access – Learn at your own pace, anytime, anywhere.
✅ Industry Expert Mentors – Learn from experienced marketers who’ve built and scaled real e-commerce businesses.
✅ Certification – Earn a verified certificate to boost your resume and LinkedIn profile.
✅ Community Support – Join an active community of learners, marketers, and e-commerce founders.
✅ Updated Content – Stay ahead with ongoing updates and bonus content based on the latest digital marketing trends.
Format: Online (Self-paced + Live sessions)
Duration: 8–10 Weeks (Flexible schedule)
Modules: 12 Core Modules + 4 Bonus Masterclasses
Language: English (with subtitles available)
Level: Beginner to Intermediate
When you enroll in our E-Commerce Marketing Course, you receive:
Full access to all lessons and updates
Downloadable resources, templates, and checklists
Actionable toolkits for SEO, Ads, Email, and Social Media
Real-time dashboards for tracking progress
Certificate of Completion upon finishing all modules
One-on-one feedback on selected assignments
We go the extra mile. As part of our value-packed offer, you also receive:
🎁 Bonus Masterclass: AI Tools for E-Commerce Marketing
🎁 Toolkit: 100+ Winning Product Ideas for 2025
🎁 Free Trial Credits for Tools like Canva Pro, Semrush, and Mailchimp
🎁 Exclusive Discount Codes for Shopify & BigCommerce
“SoftHub’s course helped me take my Shopify store from zero to 5 figures in monthly sales. The SEO and Facebook Ads modules alone are worth the price!”
— Ayesha K., Small Business Owner
“The content is so clear and actionable. I loved the real examples and templates. Highly recommend this course to anyone serious about e-commerce.”
— Rahul M., Freelancer
“I had no prior experience. Now I run my own dropshipping store and handle digital marketing for clients. Thank you SoftHub!”
— Farzana T., Digital Marketer
The future of commerce is digital, and the right time to build your skills is now. Whether you want to launch a passion project, build a full-time online business, or grow your marketing career, our E-Commerce Marketing Course will give you the confidence and tools to succeed.
🔗 [Enroll Now]
Take the first step toward becoming an e-commerce expert.
Have questions? Our support team is here to help. Contact us at [support@softhubpvt.ltd] or use our live chat for quick assistance.
At SoftHub, we specialize in delivering cutting-edge digital skills training for the modern world. Our mission is to empower individuals and businesses through practical, hands-on education in areas like marketing, design, technology, and entrepreneurship. We’re passionate about helping you unlock your potential and succeed in today’s competitive digital landscape.